These are the Teens' Preferences When It Comes to Smartphones

These are the Teens' Preferences When It Comes to Smartphones

by Gary Oldwood on 1 May 2016 · 1783 views

Research firm Piper Jaffray, every six months is performing a market research regarding the preferences of younger people in USA. In the latest survey participated 6500 teenagers that were 16.5 years-old on average, and were required to answer questions regarding their preferences in smartphones.

A relatively big percentage of 69% of the participants stated that they are iPhone owners, which is 1% bigger than the last semester’s survey. Teens who stated that their next smartphone will have the iPhone logo on it make up the 75% of the total participants (again, there is 1% increase since the last semester’s survey). On the other hand, 19% of the teens stated that their next smartphone will be an Android smartphone.

As for tablets, percentages are a bit different; the 48% stated that they are owners of an Apple iPad (2% drop), and the 16% has an iPad mini. Half the teenagers that participated in this survey stated that their next tablet will be an Apple iPad, the 14% will get an Android tablet, and the 19% is turning towards a Windows tablet (4% drop from the previous survey).

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