StephMoji App from Steph Curry Leading the App Store, Beating Kimoji
As if being the greatest shooter in the NBA and making it to the finals this year wasn't good enough, now Steph Curry has the top spot in the App Store with his own emoticon app called StephMoji. The app was released Wednesday and has since become the most popular paid app in the App Store, beating several all-time favorites like Minecraft and Kim Kardashian's famous Kimoji app, which was generating more than $1 million in revenue per minute at one point. Like Kim's app, the StephMoji keyboard is on sale for $1.99 and includes a large library of emoji icons that were personally curated and selected by Steph Curry himself.
Huge Social Following Leads to Huge Sales
As it turns out, many of the app downloads are coming from shares on social media. Curry has more than 20 million fans following him between Facebook, Instagram, and Twitter. Despite winning the championship last year and being elected the league MVP this year, Curry still hasn't managed to get more followers than LeBron James, who has more than 31 million followers on Twitter alone. Can you imagine if King James were to launch an app? It would be interesting to see if it has the same level of success, being that Curry's app is already a copy cat of the Kimoji app; unless emoji apps are just sure paths to gold for certain celebrities with huge followings.
Prophetic Timing During the NBA Finals
We have to assume that the app's developers, Appmoji Inc., probably spent some time working on all the included emoticons. It's almost as if Steph and the development team were certain that the Warriors would make it to the playoffs, because the app was released the night before Game 1. It will be entertaining to see how many more downloads the app gets during the remainder of the Finals, as we've only been through Game 1 so far. You've got to assume that this could be a huge confident boost for Curry in the coming games, and if LeBron's Cavs lose the series, these tiny Steph Curry faces could be getting on the King's nerves for quite some time to come.
